‘Roopa Hala’, Sri Lanka’s first and largest OTT streaming platform, designed exclusively for Sinhala Cinema, is revolutionizing the way audiences experience the nation’s rich storytelling tradition. Established by Evoke Digital Group in 2024, and often compared to Netflix, Roopa Hala has become a leading platform, that showcases the country’s cinematic and television heritage to a global audience. The innovative platform was crafted from more than a decade of meticulous curation to offer a seamless blend of cultural preservation, cinematic excellence, and cutting-edge technology.
Cheryl Silva – Product Manager – Roopa Hala said, “Roopa Hala is more than just a streaming service; it’s a doorway to the heart of Sri Lankan storytelling, providing viewers with a carefully chosen selection of timeless masterpieces and the newest blockbusters. Because of its easy accessibility, users can immerse themselves in stories that capture the essence of our culture and explore a rich tapestry of entertainment at any time and from any location. Roopa Hala is revolutionizing Sri Lanka’s relationship with its cinematic past while enabling artists to present their work to a worldwide audience as we enter a new era of digital entertainment.”
At the heart of Roopa Hala, is its extensive library of Sri Lankan films, boasting over 1000 hours of content. The impressive collection includes over 500 movies, including the classics that defined Sri Lankan Cinema, and the newest and latest releases that continue to captivate audiences today. The platform also features a diverse array of television and web series, exclusive premiers, and high-definition streaming, ensuring a one-stop entertainment platform for all. Recent additions to Roopa Hala’s library include, Gajaman, Ape Principal, Visal Adare, Adaraneeya Parathana, Sihina Nelum Mal, Visangamanaya, Gini Awi Saha Gini Keli 2, Kambili, Gentlemen Love and so much more.
The platform is designed for easy access, allowing users around the world to experience the magic of Sinhala cinema. Available on the web, App Store and Google Play, Roopa Hala offers a seamless viewing experience along with flexible subscription plans, multiple device compatibility and user-friendly navigation. In addition to its appeal is a video casting option that enhances convenience for viewers who prefer watching on larger screens.
Security and privacy are an extremely important part of Roopa. Its advanced protocols ensure data protection, secure transactions and content security, making it a trusted platform for users. To further enhance the experience for users, the platform uses AI-powered customer support, offering personalized recommendation and fast resolutions to elevate user satisfaction.
Roopa Hala also serves as a powerful platform for filmmakers, offering a unique opportunity for them to showcase their talents on a global scale. It provides avenues for exposure, monetization, and wider reach, empowering creators to take their craft beyond geographical boundaries. Through its innovative approach Roopa Hala plays a pivotal role in preserving local culture while making it accessible to a global audience. For users, it is an invitation to explore the heritage of Sinhala cinema. It also represents a powerful story of cultural preservation and technological advancement for media professionals.
As the leading and most trusted platform for Sinhala cinema, Roopa Hala bridges the gap between tradition and innovation. It invites audiences everywhere to celebrate the stories that define Sri Lanka’s rich heritage. Sign up today to explore a world of captivating content and rediscover the magic of Sri Lankan cinema.
