Sterling Steels Limited, a newly renamed entity emerging from the acquisition of BlueScope Lysaght
Lanka (Private) Limited by E.B. Creasy & Co. PLC, was officially launched, at a grand event held at the
ITC Ratnadipa recently. The event also witnessed the launch of “Sterling Ultra”, the company’s new
flagship premium brand, which replaces Lysaght as the No.1 quality Steel roofing solutions brand in
Sri Lanka. Sterling Steels will also proudly continue to serve as the sole agent for Tata BlueScope
Steels in Sri Lanka, reinforcing its commitment to quality and excellence.
Alongside its corporate and flagship brand launch, Sterling Steels Limited additionally introduced the
innovative “MaxSeam TM 470” roofing system – a next-gen 360° seam locked roofing system to the Sri
Lankan market for the first time. The launch event was attended by top management from leading
corporates, together with renowned architects and engineers, and other esteemed guests, marking
a significant milestone in the company’s history.
Sanjeev Rajaratnam Managing Director of E.B. Creasy & Co. PLC expressed his enthusiasm saying,
“The evolution of BlueScope Lysaght Lanka into Sterling Steels Limited, the launch of Sterling Ultra to
replace Lysaght, and the introduction of MaxSeam TM 470, under the E.B. Creasy umbrella, mark a
significant leap forward on our journey to deliver world-class solutions to our customers. With our
extensive industry experience, innovative product offerings, and unwavering commitment to quality,
we are ready to set new benchmarks in the roofing and structural products industry. This is a proud
moment for us as we continue to build on our legacy and drive growth in the Sri Lankan market.”
The emergence of Sterling Steels Limited marks a strategic move that brings together E.B. Creasy &
Co. PLC’s 146 years of industry leadership with the company’s 30+ years of unparalleled expertise in
roofing and structural products (previously as BlueScope Lysaght Lanka (Private) Limited). Founded
in November 1993, under the Board of Investment of Sri Lanka (BOI), and originally established by
BHP Steel Building Products Lanka Ltd, Sterling Steels Limited has long been synonymous with the
development, production, and marketing of steel roofing and cladding systems in Sri Lanka. Its
acquisition by E.B. Creasy & Co. PLC heralds a new era of growth and innovation for the company,
enhancing its ability to offer top-tier products and solutions to its diverse customers.
With a rich history of over 30 years, the company has earned a reputation as a trusted supplier of
industrial materials, offering a range of metal building products and systems utilising high-quality
ZINCALUME® and COLORBOND® steel. These materials are available in a selection of modern
colours, shapes, suitable for industrial, commercial, residential, and public building applications.
Sterling Steels has also been instrumental in pioneering innovative construction solutions,
consistently meeting the evolving needs of the Sri Lankan market. Additionally, the company’s
commitment to sustainability is reflected in its use of ecofriendly materials and energy-efficient
production processes.
The MaxSeam TM 470 roofing system, constructed using MaxSeam TM 470 Roofing and Walling, is
engineered for exceptional weather-tightness and suited for large industrial, commercial, and
warehousing buildings. With onsite customisation enabled by a mobile factory, MaxSeam TM 470
ensures efficient delivery and installation, offering longer spans, superior performance, and a zero-
defect rate. Constructed using high-strength COLORBOND® and ZINCALUME® steel, the system
combines aesthetics with enhanced corrosion resistance. Its innovative 360° Pittsburgh Double-Lock
Seam, akin to those in beverage cans and fuel tanks, provides the industry’s tightest seal, creating a
durable, monolithic roof structure.
With these strategic advancements, Sterling Steels Limited, supported by its new parent company,
E.B. Creasy & Co. PLC, is poised to redefine industry standards in Sri Lanka, delivering innovative,
high-quality roofing and cladding solutions while continuing its legacy of excellence. As the company
embarks on this new chapter of its growth story, it remains committed to serving its customers with
unmatched quality, expertise, and dedication.
